FHM, March 2012
FHM
- Issue: March 2012
- On the cover: Irina Shayk
- Price: R38.95
- www.fhm.co.za
- Twitter: @FHMSouthAfrica
- Latest issue on Zinio: http://za.zinio.com/browse/publications/index.jsp?productId=500611141&categoryId=cat1960022
- Editor on Twitter: @HagenEngler
The latest ABC’s for 2011 Quarter 4 has been announced. Here are a few interesting facts relating to this publication:
- 2010, Quarter 4: 49 618
- 2011, Quarter 4 (latest): 38 873
- 27,6% decline in circulation
- Of FHM’s main competitors, this is the biggest decline. The only big majour shift in this market is Playboy (new entry) that is showing an ABC of 12 428 (of which only 7 058 are copies sold on shelf, the rest are mostly copies that are sold for less than 50%, and 3 177 copies were “Free”).
